Last Updated: March 18, 2021 If you are ever headed over to China, you will surely come across WeChat. It is known as Weixin over there. WeChat is a social media app that was launched back in 2011 by Tencent. Feb 09, 2021 February 9, 2021 Editor Messaging and Chat 0 WeChat for PC app for Windows 10 – Download WeChat for PC for Windows 10/8/7 64-bit/32-bit. This app is one of the most popular Messaging and Chat apps worldwide! Install WeChat for PC latest full setup on your PC/laptop ✓ Safe and Secure!
This article is based on a live BYOB event hosted by ChatLabs and Qumin on 3 March 2021. Download White Paper PDF Introduction: What’s Unique About Campaigns on WeChat? WeChat is more than just a “ Chinese WhatsApp,” it is a whole ecosystem. Opportunities in Wechat Channel Marketing 2021. Sign in to leave your comment. Show more comments. More from francis Teo 21 articles. Wechat Channel Case Studies.
Ladies and Gentleman
Do you agree in Wechat. Content is King… High-quality content is a powerful marketing essential to gain a firm foothold on the WeChat channel platform. Content marketing is important because it answers your audience's questions. ... Consistent, high-quality, and engaging content impacts audience decision-making more than any other technique. Quality content helps to attract the right audience to your website, engage them and work towards getting the user to take action on your website. If the user finds the content valuable, then they are more likely to share it. It is certain that channel + public account + WeChat group + WeChat live broadcast' is currently the most suitable way for publishers and advertiser.
Francis Teo is my name, and we are the first mover of wechat channel.
1. What is the Wechat channel
For the Wechat channel, the official definition is a content platform that everyone can record and create, and it is also a window to learn about others and the world. In my eyes, the Wechat channel is far from a content platform and window. This is a gift package that WeChat sends to every enterprise. Why do i say that? We can share more than 1 minute of wechat channel videos and more than 1 hr of wechat livestreaming to official accounts and mini programs. Yes wechat livestreaming and wechat channels are integrating with the other wechat tools in the wechat ecosystem.. currently in deployment state.
2. Why do Wechat channel marketing?
User is here
Not only can the Wechat channel be seen by fans, but it can also enter a big stage-a big stage with more than 1.1 billion users, and this stage is the number of WeChat users. As long as the quality of the content of the Wechat channel is good, it is easier to get likes.
Since the potential user volume of the Wechat channel is very large, the traffic is also very large, and the traffic in the Internet era is money, so i supports companies to do Wechat channel marketing.
You may think I am is exaggerating, but it is true. Video contains sound, images, and text. Compared with graphics and text, video marketing is more intuitive. Therefore, graphics and text marketing turn to the video marketing trend.
This is also the reason why the marketing of Douyin Kuaishou is relatively popular, and the Wechat channel is likely to surpass that of Douyin Kuaishou. Why would i judge this way? The answer is in the next one.
The Wechat channel can be connected to the entire WeChat ecosystem, including but not limited to the official account, WeChat payment, and mini programs. There is unlimited imagination. Let's take an example. With the existence of WeChat Pay, transactions can be completed directly within the ecosystem, which is convenient for users, which makes it easier to realize.
3. What companies can get by doing Wechat channel marketing
We all know that in the age of the Internet, traffic can generate revenue for companies, and traffic is money.
In short, doing Wechat channel marketing can get traffic and ultimately create revenue for the enterprise. If you observe carefully, you will find that almost all corporate marketing is aimed at brand promotion, product realization, and service realization. The core to achieve these goals is traffic, which can be realized when traffic is obtained. The more traffic, the stronger this attribute. However this type of advertising with Moments also exists in the WeCat ecosystem.
Third, the current WeChat users and channel users are not shared. Everyone must be clear here. These are two different platforms. Then the WeChat Moments are private domain traffic, and the WeChat channel is public domain traffic. Just like Toutiao and Douyin are two platforms.
So how does the traffic of the WeChat channel come from? Where do we cash out. (What are the opportunities for companies to participate in the WeChat channel in 2021?)
obviously. When you open the Wechat channel, you can see the video inside. Therefore, the WeChat channel can be recommended through the WeChat channel, and then shared, commented, and liked by the circle of friends. Wait to get traffic. So what can these traffic do?
You should remember the hot WeChat business in the past few years, as well as the mall in the WeChat official account, and the WeChat official account itself
Completely correct! It's very simple. The public domain traffic you can accumulate through videos can easily accumulate tens of thousands or even hundreds of thousands (especially in the early stage, when there are many users and few WeChat channels). Then you can directly divert to your own WeChat account (you must remember at this time that the number of people who can add to WeChat is not limited at the end of 2019.
Wechat 2021 Pc
This is a promotional video about Wuling Capgemini released by Wuling Motors on the video account. It has received 11,000 likes and 450 comments. It is conservatively estimated that it also has 1 million views.
OK. In fact, it is foreshadowing here. It can be seen from the background of programs and products. Zhang Xiaolong, considering the problem, it is still based on the user's pain points, itching points, and excitement points, and the consideration is quite thoughtful);
Wechat 2021 Mac
the second one is undoubtedly that it can be directly diverted to the official account. The opening rate of the original official account. The user conversion of the WeChat official account in the mall is even more like a flood.
Third, the WeChat channel is added to the mini program social e-commerce. It is even more powerful. Maintain the GMV of commodity transaction volume to further expand and increase.
It can be seen that the WeChat channel will be in an era such as 5G in 2020, PK Douyin short video, fast hand delivery. Finally earned a place.
It can also be seen from this that the WeChat channel is now
1. It will not play entertainment as the main (music entertainment of Douyin);
2. It will definitely be based on to Business and social e-commerce.
Wechat 2021 Price
3. How can we do a good job in Wechat Channel marketing?
Wechat 2019 Report
The marketing of video accounts requires a series of systematic and professional operations, which cannot be done arbitrarily.
This is a threshold for many companies and merchants. What they lack is often not personnel or creativity, but a set of systematic wechat channel marketing plan, and this set of plans includes a series of activation, positioning, operation, promotion, etc. content.
If your company has personnel, but the marketing effect of the video account is poor or not ideal, then what you need is probably a set of unified wechat channel marketing plan.
Integrating JD buyer search data and Wechat channel broadcasting is the perfect combination of Intent search vs broadcasting messaging marketing.
Currently we are deploying that in singapore with retail associations.
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The interface, nonetheless, is not so understandable, but also for mobile individuals that comprehend the modern technology, knowledge is not a trouble. WeChat is offered for all prominent mobile systems, consisting of desktop.
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Download WeChat 2021 APK for Android
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