Usps Targeted Mailing

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  1. What Are The Usps Mailing Zones
  2. Usps Every Door Direct

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Get an Address List


There are many keys to a successful mailing: knowing what your message is, knowing who your audience is, and getting your message delivered to your audience. If you do not already have an address list for your message, then you need to put together, buy, or rent a mailing list.

The Postal Service does not keep a database of residential or business customers and does not sell address lists. However, the Postal Service has products and services that help mailers check and standardize their addresses (for instance, whether 123 MAIN is a ST, AVE, or DR) and keep their lists up to date (for example, providing ancillary services to let mailers know if addressees have moved).

There are companies that collect and sell information about consumers and businesses. You can buy or rent a mailing list from those companies. Look in the yellow pages under 'lists' or 'mailing lists' or do an on-line search for list providers in your area.

Refer here to learn more about how a list provider can help you target your exact audience.

Whether you maintain your own list or buy or rent a list, the next important step is to check the accuracy of the addresses on your mailing list.

  • Frequently, list vendors also offer other mailing services. You may want to ask your list vendor. for help with other aspects of your mailing.
  • Ask list providers about the National Deliverability Index (NDI) of the list you're buying.

Reach Your Audience with a Targeted Direct Mailing List

The mailing list is the most important aspect of any direct mail campaign. Get your message in front of the right audience, and you’ve won half the battle. Send your message to the wrong people, and your campaign can turn into a disaster.

Targeted mailing lists help you reach the right audience by giving you more control over who receives your message. With the ability to segment your list by almost any criteria imaginable, you can be as specific about who you’re targeting as you want.


Benefits of Targeted Direct Mail Lists

  • Reach a more specific and qualified audience
  • Tailor your messaging to the needs and desires of your ideal customer
  • A list for any business, no matter how niche your market is
  • Higher relevance, which leads to greater engagement and response

We Make Targeted Direct Mailings Easy

Pulling off a successful targeted mailing can be complicated. Luckily, Mail Shark takes care of everything for you with our Full-Service Targeted Mailing option. There’s no need to use a separate targeted mailing list service, printer, or mail house.

Our team of direct mail experts works with you to nail down your geographic region and the audience you want to target. We then procure the direct mail mailing list for you, design your direct mail pieces, print and address them, and mail them out using our on-site USPS Post Office to make sure it arrives at its destination.

What’s Included with Our Targeted Mailing Service?

  • Targeted Direct Mail Mailing List
  • Mailing Area Analysis
  • Direct Mail Printing
  • Postage and Delivery Costs
  • In-House USPS Mail Verification
  • Flexible Payment Options
  • Expert Guidance from Start to Finish

Types of Targeted Mailing Lists

Targeted direct mail lists can be extremely powerful when used the right way. Real estate agents, financial institutions, healthcare providers, home service companies, restaurants, and retailers all use targeted mailing lists to reach the consumers that matter most. Below are some popular examples of targeted direct mail lists we can provide for your next campaign.

B2B Mailing Lists

Target businesses by location (radius, area code, city, county, state, or zip code), business type, or data such as the number of employees, annual income, number of years in business, NAICS code, and more.

Birthday Mailing Lists

Sending birthday cards to customers or prospects adds a personal touch and gives them a reason to visit your business. Wish a happy birthday to those in your area every month with our Monthly Birthday Mailing Program.

Current Customer Mailing Lists

Use your current POS system or customer database to send mail to your current or past customers. These lists work well for loyalty rewards offers or to spur repeat business from those you’ve served in the past.

New Mover Lists

New movers are often looking for local restaurants, plumbers, contractors, healthcare professionals, and other service providers. Effortlessly market to new movers every month with our Monthly New Mover Mailing Program.

New Parent Mailing Lists

A baby creates demand for many new purchases – like professional photography, diapers, baby furniture, toys, and clothing. Segment your new parent list even further by targeting prenatal or postnatal families.

Pet Owner Mailing Lists

Did you know pet owners spend close to $70 billion annually on their pets? Groomers, dog walkers, veterinarians, and pet supply retailers can all benefit from targeting households with pets.

Renter Mailing Lists

Realtors and financial institutions often target renters with higher incomes to get them interested in purchasing a home. Target all renters in your area or refine by demographics and behavioral characteristics.


Homeowner Mailing Lists

What Are The Usps Mailing Zones

Current homeowners and mortgage holders are popular targets for refinancing offers and home equity loans. Home service providers can also benefit from removing renters, PO Boxes, and businesses from their lists.

First-Time Home Buyer Mailing Lists

New homeowners are full of questions that go along with purchasing a new home. Educate them about the products and services you provide, and they’re likely to reward you with their business.

Usps Targeted Mailing

High-Income Household Mailing Lists

If you offer a product or service with a high ticket price, make your job easier by targeting high-income households. These consumers tend to spend more than average on almost every type of purchase.

Targeted Mailing Programs

Because of the popularity and frequency of which our clients send out new movers, we created a turnkey program to help automate the process of marketing to these groups.

Every month, we pull a list of new movers in your area and mail customized postcards to them. This program is designed to save you time and fit into any budget. Simply set a cap on how many you want to send each month so you never go over budget and we’ll handle the rest.

Monthly New Mover Mailing List & Postcard Program

Learn more about the new mover mailing program.

Monthly Birthday Mailing List & Postcard Program

Learn more about our birthday mailing program.

Considering a Targeted Mailing List for Your Next Direct Mail Campaign?

Fill out the form to receive a no-obligation quote and media kit including pricing and samples of each of our products.

What Happens Next?

Usps Every Door Direct

We'll call you within 1 business day to get more information about the audience you’re trying to reach and the products you’d like to send so you receive the most accurate quote possible. We'll also get your address so we can send your media kit and print samples.