Valpak of Roanoke Valley’s shared direct mail marketing makes it affordable for your business to reach up to 70,000 households in Roanoke Valley at a fraction of the cost. We’ll design a printed piece that works best for your business initiatives and target consumers. Choose from single-panel coupons, cardstock, unique imprinting, multipanel flyers to standalone products like postcards.
Direct mail advertising is the most popular direct marketing medium and the results are measurable. The objective is generating responses and building brands and their image. Our Bergen County-based advertising agency has the ability to target a specific group of individuals or cost effectively cover an entire local market, direct mail offers. Plum’s custom direct mail marketing campaigns employ marketing and design strategies proven to deliver the results you need to grow your business. We use personal data to create super-targeted and highly-personalized mailers that reach your desired audience, communicate your message, and influence your recipients to take action. Over 15 years, Gunderson Direct has emerged as one of the largest and widely respected direct marketing agencies in the U.S. Lob has created a direct mail system that works for the modern marketer. They let you program and control your direct mail campaigns the same way that you can control an email campaign or other digital marketing effort. Lob’s direct mail features include things like: Automatic triggers, which allow you to scale your campaigns to the next level.
Beyond The Blue Envelope®, Valpak of Roanoke Valley offers digital marketing solutions that can take your brand’s message from the mailbox to web browsers, mobile devices and social media platforms. We’re a full-service, local marketing agency that is Google Ads certified.
Call Valpak today to learn how you can reach out reliably and cost-effectively to households with 18% more income and 15% higher purchasing power in Roanoke, Salem, Vinton, Rocky Mount, Lexington, Covington, Appomattox and other cities in the valley.1 You can also mail statewide (1.75 million homes) to advertise in Falls Church, Richmond, Virginia Beach and more metro areas.
Direct Mail in Roanoke
Since 1968, Valpak has operated as the national leader in direct mail with nearly 140 franchise offices. Whether you own a retail shop on Market Square, run a beauty salon in Hollins or manage a physician’s office in Cave Spring, your local team of Roanoke Valley advertising experts can help you choose the best format for your business, including:
- Coupons: Single-panel inserts in our famous Blue Envelope
- Circulars: Perfect for printing menus and flyers
- Cardstock: Customizable options that drive consumer action
- Valpak PlusOne™: Affordable postcards with extremely limited inventory
- Solo direct mail: Specialty print formats to use between mailings
Benefits Of Direct Mail Advertising
Direct Mail Advertising Cost
1. Compared to the average Roanoke consumer. Claritas data with current year projections, Sept. 2019.