Canada Post’s Personalized Mail (formerly Addressed Admail) is our “workhorse” direct mail service. It allows you to tailor your advertising message to each and every customer or prospect and to communicate with them on an individual basis. Canada Post’s Personalized Mail (formerly Addressed Admail). The third class of mail handled by Canada Post is Direct Marketing. This involves bulk postings of advertising mail, with a minimum quantity of 1,000 items. The firm also offers a service called Snap Admail, which supports businesses in devising direct marketing campaigns.
Canada Post Snap Admail
Canada Post’s manager of media relations, Carley Smith assured PrintCAN that this wasn’t the case and although it wasn't clarified in the press release, printing will remain in Canada.
Although she couldn’t name the company, Smith said it’s the same Canadian printer that prints many Canada Post products, including stamps and other materials. Canada Post partnered with Taradel to take advantage of its software.
'Taradel has just invented this software that we’re using,” she said. “It was already developed and they’ve been using in the states for quite some time, it’s just a platform to go in and easily create DMP’s.
It’s very unique. There’s nothing that we know of in Canada that’s the same and it was kind of a turnkey solution, so we just wanted to provide that to small businesses here in Canada.'
What Is Snap Admail
I guess I'm getting old. When I was a kid and still eating Smarties the only way they came was in a ...